PinnedCustomer Discovery Done WellConducting customer discovery discussions is an art that needs guidance and practice to deliver useful insights.Feb 28, 20231Feb 28, 20231
PinnedSlush and other Finnish Startup StoriesA brief history of Finnish startup communitiesDec 2, 20183Dec 2, 20183
The Totemic Necessity of an ArtistHow capturing the zeitgeist is critical for breakout successMay 20, 2024May 20, 2024
Can Digital Tools Help SME Fashion Brands Adopt More Sustainable Demand-driven Business Models?Around 30% of new clothes and returned items remain unsold. This is a huge environmental and business challenge given that around 100 and…Mar 20, 2023Mar 20, 2023
Do I need a technical co-founder? is not the right questionStartups are mostly innovation-led. Technology brings magnitudinal benefits (speed, cost reductions, efficacy, etc.). And in the digital…Mar 17, 2023Mar 17, 2023
101 on the Startup JourneyIncrease chances of success: decrease the impact of failure.Nov 11, 20221Nov 11, 20221
Reducing overproduction in fashionUltra-fast fashion brands have developed techniques that could help avoid overproduction. This article explores how niche and sustainable…Mar 23, 2022Mar 23, 2022
Apple App Clips — what retailers need to knowApp Clips are streamlined versions of iPhone apps that provide on-the-spot solutions. They are activated by scanning codes.Jan 25, 2021Jan 25, 2021
The Store is Dead / Long Live the Store!A ‘place where goods are kept for sale’ is a definition of the word store first recorded in 1721, and this is still the general idea of…Apr 5, 2019Apr 5, 2019
Paralysing PerfectionDo good enough and perfection will follow; try for perfection and risk failing to be good enough.Mar 19, 2018Mar 19, 2018
A Fair Way to Start a Startup?Nobody can create a startup on their own, but it can be difficult to engage team members when there is no money with which to pay them…Jan 25, 2018Jan 25, 2018
The End of Pings — Lessons from a failed startup, Part 2(Part 1 available here)Nov 27, 2017Nov 27, 2017
The End of Pings — Lessons from a failed startupFounders sometimes write post-mortems for their failed startups; this is part public closure, part making sense of what happened, and part…Nov 22, 2017Nov 22, 2017
Startup as SailingManaging a startup is like steering a sailboat into blue oceans in search of unmarked treasure on an island that might not even exist.Sep 18, 2017Sep 18, 2017
